Shuffling off these Retail Chains

After the rants about the problems of the game industry, Greg Costikyan is now forming a company with the goal of promoting indie games:

And its purpose, of course, will be to build what I’ve been talking about: a viable path to market for independent developers, and a more effective way of marketing and distributing niche PC game styles to gamers.

Manifesto Games.

Following what I have commented previously, I think a crucial part is building public awareness that there is a special set of unique, interesting experiences to be had from “indie” games. Players need to know that they want it.

Best of luck to Greg, who promises to blog the process.